With 7 years of experience in product and UX design, I focus on building thoughtful, user-centered solutions in complex spaces. As Head of Design and sole designer at ANDX, I lead end-to-end design across product, brand, and growth, launching the full ecosystem including the website, web app, mobile app, and payments app. I have improved UX through stronger IA, interaction design, and gamification, co-designed an AI-powered trading assistant, and led research and GTM efforts to simplify onboarding. My work has supported $50M raised for a $500M valuation, and growth to 1M+ users and $2.5B+ in annual trading volume.
Previously at SaltCast, I independently designed and prototyped a forecasting tool, applying AI and user research to address salinity and corrosion challenges in the water and energy sectors; work that helped secure $3 million in funding. At FCB, I led cross-functional teams and helped clients communicate complex and sensitive topics through accessible, engaging digital experiences. Recently, I built a personal finance management tool for beginners, and a productivity tool for young adults with ADHD.
